An operating model should change as conditions change. Yet many companies operate with the same model they have had for decades. The time to redesign is now.
Consider these scenarios:
Each of these scenarios demands a rethink of how a company goes to market, how it operates, and how the back-office will best support it. Markets, customer requirements, competition, and other conditions shift over time, yet many companies operate as they did 10, 20, even 100 years ago!